How to boost your SMB’s social media presence

How to boost your SMB’s social media presence

Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]

Which social media platform is best for you?

Which social media platform is best for you?

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing. Social media has helped businesses […]

The right social media platform for your SMB

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and […]

7 ways to more retweets

7 ways to more retweets

It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. To maximize your tweets’ exposure, consider these 7 ways to increase your retweets. Schedule your tweets There is absolutely no point in tweeting out any […]

Don’t give social media hackers a chance

Don’t give social media hackers a chance

For most people, social media is a convenient way to stay in touch with family and friends. For a small group of people, it’s an opportunity to profit off other people’s trust. Here are some things you can do to continue enjoying Facebook and Twitter without compromising your privacy. Lockscreens exist for a reason Make […]

Get your business noticed using social media

Get your business noticed using social media

Regardless of your company’s size, social media marketing is a valuable tool you can’t afford to ignore, especially if your business is brand new to the marketing world. Here are some tips you can take away to start making some noise in the social media stratosphere. #1 Prove you’re an expert It’s important to know […]

5 social media marketing tips

5 social media marketing tips

Have you decided to build up your web presence and attract new customers using social media? Here are five tips on how small- and medium-sized businesses (SMBs) can turn likes into dollars. #1. Choose the right platform Between Facebook, Twitter, Instagram, YouTube, and LinkedIn to choose from, you may be tempted to sign up for […]

5 social media trends of 2018

5 social media trends of 2018

With the tug-of-war between mammoth social media platforms for daily users, 2018 is poised to become the biggest year for technological advancements in the industry. As social norms related to social media change, here are the top 5 trends we expect to become mainstream this year. The boom of Augmented Reality The launch of the […]

Twitter’s new dashboard app for SMBs

Twitter’s new dashboard app for SMBs

The ocean has a strange way of making you feel so small; so does a Twitter account with virtually no followers. It does become quite hard for your small- to medium-sized business to establish a strong online presence when they are surrounded by singers and supermodels with their own collection of trending hashtags. This is […]

Get more retweets with these Twitter tactics

Managing your company’s Twitter account can be tricky. You have a lot of brilliant things to say in under 140 characters but the problem is getting more eyes on your tweets. What’s worse is that there are other companies competing with you to grab that attention. So what can you do to get more people […]