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The right social media platform for your SMB

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and medium-sized businesses should examine their options before they decide which is the best match for them.

The benefits of technology business reviews

The benefits of technology business reviews

Small- and medium-sized businesses don’t have the time to maintain IT infrastructure, let alone assess whether it’s still driving value for the company. However, if you want to ensure everything runs smoothly, it’s important to be proactive and conduct technology business reviews when you can.

Is your IT security proactive?

Is your IT security proactive?

Do you spend hours obsessing about the inner workings of DNS-layer security, intrusion prevention systems, and data encryption? If you’re not a managed IT services provider (MSP), you probably don’t. Instead, you’re probably looking for a business partner to manage those nitty-gritty details for you.

Why CRM is important to your business

Why CRM is important to your business

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more.

4 types of hackers that may target SMBs

4 types of hackers that may target SMBs

When it comes to cyberattacks, most business owners get hung up on the technical and logistical details, forgetting another important aspect: motive. Why are hackers attacking people and organizations? And whom are they targeting? By answering these questions, you’ll have a better understanding of which of your business’s resources need the most protection.

Don’t let negative reviews ruin your brand

Don’t let negative reviews ruin your brand

Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here’s the best strategy.

Disaster recovery myths you can dismiss

Disaster recovery myths you can dismiss

Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately. 

Tape backups are the best DR solution
Backup tapes are physical objects that deteriorate over time.

Don’t let hackers fool you with these tricks

Don’t let hackers fool you with these tricks

The volume of malicious cyber attacks is increasing every year. Although many companies use the latest network security systems, they aren’t immune to the hackers’ favorite strategy — social engineering. Unlike malware, social engineering tricks people into volunteering sensitive data.